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3 Activities to accelerate your knowledge about Asia and increase your contacts in Asia

Same procedure as every year September is the typical month for business planning and forecasting: quantitative and qualitative measure are compiled. The sales forecast and business in Europe is getting tighter year by year. The way to grow business for many is to increase export and invest in new market, mainly overseas: the Americas and Asia. 3 activities to accelerate your knowledge about and your contacts in Asia 1.) Clearly define your focus countries in Asia. The region is huge. The countries are diverse in all aspects. 2.) Use official sources and institutions for example the Industrie- und Handelskammer (IHK). Often your local IHK does events and provides speakers from various places

3 Actions to improve business with distributors in Asia

It’s September again - the usual month for budget planning and forecasting. Estimating forecasts and sales figures for Asia? Increasing numbers on the paper – that is done fast. How could you really accelerate your business in Asia when working with distributors? Make the distributor feel important – have you given them an official distributor certificate or any other award? Create a yearly sales target for each distributor. Communicate it. Maybe kick-off the year jointly. Set a clear sales reporting. Prepare incentives when certain levels of fulfillment are reached. Hire a local trustee. That is ideally a person that lives in the Asian region, knows your industry and is familiar with your p

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